AlphaROC – AI Driven Data Science & Analytics

Apple Meets Its Maker: When Cheap Manufacturing Comes Home to Roost

China has finally put an end to its zero-COVID strategy, reverting factories back to full production. Nevertheless, the damage to iPhone 14 sales has been done. This upgrade cycle will not keep up with historical patterns and demand destruction is likely permanent. The good news, though, is Apple’s grip on their user base is stronger than ever, especially with Gen Zers. For bulls, this is likely worth more than a blip in near term demand.